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Refer and Earn

One in Three Parents Asked for More — Even When They Didn’t Have To

Checklist with avatars and number twenty

The final question we asked was simple but crucial:
Would you be interested in learning more or having a follow-up conversation about a unique lifetime discount offer?

Here’s how 392 parents responded:

ResponseNumber of ParentsPercentage
No24963.5%
Yes14336.5%

What this really tells us

At first glance, 37% might seem modest. But in reality, it’s an incredibly strong result especially given the context, usually surveys can expect to get around 15% :

  • This wasn’t a sales page or promotional email
  • You weren’t allowed to pre-frame the benefit or ask for personal details upfront
  • Most people instinctively say no when asked for contact information in a research setting

And yet, 1 in 3 parents still said yes. That’s not just curiosity, it’s a signal.

These are not random opt-ins. They’re parents who, just minutes earlier, shared that they:

  • Feel exhausted and depleted
  • Struggle to prioritise themselves
  • Know they’re missing nutritional basics like fibre and plant diversity
  • Want more energy, patience, and confidence
  • Are open to food as medicine but don’t know where to start

In other words, these 143 people are not just ‘leads’.
They are emotionally invested, ready for change, and actively looking for support.

Why this matters

We didn’t sell.
We didn’t pitch.
We asked, “Do you want to learn more?” — and more than a third of people said yes, despite no prior exposure to the product and usually strong resistance when asking for their details to contact them on.

That tells you:

  • The messaging landed
  • The need is real
  • The solution is wanted
  • Trust is already forming

What to do with this insight

This is proof of traction. Not just in numbers, but in emotional resonance.

Parents aren’t just curious, they’re craving better, easier, more meaningful health choices.
And when the story is framed around how it helps them show up better, not just how it tastes or what it contains, they lean in.

So our job is simple:

  • Keep the education going
  • Don’t overcomplicate things
  • Lead with outcomes, not neccesarily ingredients
  • Keep human, humble, and helpful

Key Takeaways

  1. 37% of parents opted in for more even when they didn’t expect an offer
  2. That’s more than 3x the normal response rate for unsolicited B2C outreach
  3. These are not cold leads they’re emotionally primed and deeply relevant
  4. It confirms that our product, story, and framing works
  5. We’re not pushing something unwanted, we’re meeting a real and rising need
Call to Action

If you’re one of the parents who said yes, thank you, we hear you.

If you’re still on the fence, here’s the bottom line:
You don’t need another supplement or trend.
You need something that works, fits your life, and actually helps you feel more like yourself again.

Subscribe now to get early access to our upcoming offer and join a growing community of parents rebuilding their health from the inside out.

No pressure. Just better fuel, better days, and better parenting, one choice at a time.

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